The part of entrepreneurship no one prepares you for...
- 4 days ago
- 2 min read

Over the past 2 months, I've found myself at three different events; all filled with women who are building businesses in their own way. Somewhere between 30 and 50 women in each room. Coaches. Creatives. Consultants. Founders. Leaders.
Different industries. Different stages.
Same thread.
Every single one of them was excellent at what they do.
And what became clearer than ever is this:
The deeper you go in business, the more your personal practice has to expand with you.
Not because you’re “broken.”Not because you need fixing.But because growth requires capacity.
Capacity to make decisions faster.Capacity to be seen.Capacity to tolerate uncertainty.Capacity to stay regulated when things feel edgy, quiet, or wildly expansive.
This is the part of entrepreneurship that doesn’t get talked about enough.
We often separate “business strategy” from “personal development,” as if one lives neatly in spreadsheets and the other belongs on a yoga mat.
But in reality, they are deeply intertwined.
Your identity shows up in what you don’t do as much as what you do.
Personal branding is personal development.
Because your brand is not just what you say.It’s what you’re able to hold.It’s how consistently you show up.It’s how you respond when no one is watching.
It’s whether your actions match the version of yourself you say you’re becoming.
And here’s the mindset shift that trips up a lot of new entrepreneurs:
You don’t “wait until it feels real” to show up.
You show up so that it becomes real.
Which means—yes—sometimes sitting down at your computer when inspiration is nowhere to be found.
Treating your work like work, even when you love it.
Building structure before motivation.
Letting your identity catch up to your actions, not the other way around.
This is exactly what I unpack in the latest episode of the podcast.... read on below!

🎙️ New Podcast Episode: Wanting an Online Business Isn’t Enough: The Mindset Shift Most New Entrepreneurs Skip
Wanting an online business isn’t enough.
This week on the podcast, Analog Girls, Digital World, I’m unpacking the mindset shift most people quietly avoid when they say they want to move their work online.
Because here’s what I see every single week with new digital entrepreneurs:They want freedom.They want flexibility.They want the online version of their in-person work to magically take off.
But wanting it, visualizing it, journaling about it; none of that replaces the moment where you actually sit down, open your laptop, and treat your digital work like something that matters.
In this episode, I share:
Why digital businesses fail when they’re treated like hobbies
What I learned transitioning from Costa Rica to Canada and building Breath Alchemy Circle online
The uncomfortable truth about consistency, structure, and showing up when you’re not inspired
Why belief without action keeps people stuck
And how selling becomes easier when you actually understand and respect the work you’re doing
🎧 Listen to this week’s episode:Wanting an Online Successful Business Isn’t Enough: The Mindset Shift Most People Avoid here.
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