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Rebel Soul Media Musings

If you haven't heard (or read my last couple of notes), this newsletter is getting a bit of a functional glow-up in 2026.

 

My intention moving forward is to send this out weekly on Thursdays. Think: useful insights, honest business reflections, tech + branding clarity, and the occasional behind-the-scenes story from my very non-linear career path.

 

And because you know me… this is not a pressure-filled promise.

 

There will absolutely be weeks I take off.Weeks where life happens.Weeks where I forget to schedule it. 

I value showing up.I also value being human.

 

Open this letter up to learn, reflect, simplify, and remember that you don’t need to be obsessive, frantic, or trend-chasing to build a business that works...oh and there will be stories (keep reading)...

Story time!

 

I’m considering signing up for a digital marketing and social media industry conference happening in Toronto this April. What was super neat to see is that it is being held in a venue I know from my way-back playback days in TV.

 

The venue is on College Street, a place I used to go to in my twenties back when I worked in television. One of my clearest memories there is a Global TV / Shaw Media Christmas party I attended when I was in my broadcast career..it was when I worked at The Morning Show and we all were used to waking up at 3:30am and this is what we looked like drunk after 9pm, lol. 😂 👇

Planning to walking into that space again for this event in April feels… layered...

 

I get asked a lot if I’d ever go back to working in TV. And honestly? If the industry weren’t collapsing under layoffs, buyouts, and corporate cost-cutting (and if I had stayed current with some of the more technical evolutions) I might.

 

Because I was really good at directing live television.

And I loved it.

The thrill of it.The pressure. 

Having to hold fifty things in my awareness at once. The constant evolution of the craft as technology changed.

 

When I was in college in the late 90s, the world was deeply analog. I watched (and lived through) the shift from BetaSP tapes to digital systems while working at Toronto's #1 Morning Show, Breakfast Television. It was a steep learning curve for everyone… but it also cracked the industry wide open. More freedom. More flexibility. More creative possibility.

 

Sound familiar?

The story I told myself for a long time was that I hated television. But the truth is more nuanced. A lot of my dissatisfaction came from the fact that I was struggling (quietly) with bulimia, alcohol addiction, and a deep inability to let people get close to me.

 

The job wasn’t the problem.My nervous system was. (although some of the patriarchal BS and corporate toxicity didn't help)

And still - those years gave me something invaluable.

 

They trained me to:• Think fast under pressure• Work with complex tech stacks without panicking• Communicate clearly in high-stakes environments• Tell stories in real time• Adapt as systems evolve

 

Those skills didn’t disappear when I left TV.

 

They’re the exact reason I’m able to do what I do now in the digital space.

Website in a Day.Website in a Week. 

Brand clarity.Tech setup that doesn’t overwhelm you.

 

Live television taught me how to direct moving parts; and now I just do it online instead of in a control room.

 

And this is something I want you to really hear:

Your past career was not a detour.It was training.

 

No matter what industry you came from; corporate, creative, caregiving, hospitality, education - there are transferable skills inside you that absolutely belong in your online business and brand.

 

You’re not starting from scratch.You’re translating.

 

I’m actually sharing more about this in the podcast episode dropping today (see below).

🎙️ New Podcast Episode: From Live TV to Website in a Day

 

If this newsletter resonated, today’s podcast episode goes even deeper.

 

In this episode, I share how my decade-long career as a live television director trained me to do what I do now; delivering strategic, conversion-ready websites fast, without chaos, pressure, or manipulation.

 

We talk about:

  • Why you don’t actually need a massive web design firm to get a high-quality site

  • How leadership and systems matter more than templates

  • Why ethical, clarity-driven design outperforms fear-based marketing every time

  • And how your past career may be the exact reason you’re good at what you do now

 

This episode is especially for you if:

 

  • You’ve been telling yourself your past “doesn’t make sense” anymore

  • You feel overwhelmed by tech and marketing noise

  • You want your website to work without selling your soul

 

🎧 You can listen to the episode here. 📖 Or read the blog version 


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Welcome to the Digital Marketing Made Simple Newsletter! (Formerly known as… well… something a little messier )

 

I renamed this newsletter intentionally, because that’s exactly what I want it to be for you:a grounded, human, non-overwhelming place to talk about digital marketing, websites, visibility, and building a business that actually feels like you.

 

And since this email is landing on January 1st, I want to gently push back on something that’s everywhere right now. Everyone is talking about becoming a new version of themselves.

 

New year.New you.New identity.

New hustle.

 

But what if… we didn’t do that?

 

What if, instead of constantly comparing ourselves to who we were last year or who we think we should be next year, we focused on walking in integrity and truth with who we are today?

 

Because here’s something I’ve noticed over the last six months working inside Rebel Soul Media: Every single client I worked with had one thing in common. 

They genuinely want to do good.They want to help people.They want to build something meaningful.

 

And honestly?If you’re operating from that place; integrity, care, intention - you are already doing better than a lot of the icky, extractive, soul-less businesses out there.


Going forward, Digital Marketing Made Simple will be a weekly place where we connect in community. And I mean actual community; not a one-way broadcast. I want you to hit reply. I expect emails back. 

Questions, thoughts, pushback, “hey Meg what about this?” - all of it.

Some weeks, I’ll share what podcast episode or blog post is out. 

Other weeks, I’ll drop tangible, actionable tips you can use right away; everything from:

  • social media strategy

  • website structure

  • SEO basics

  • digital marketing clarity

  • platform decisions

  • tech without the tech panic

 

Simple. Useful. Human.

 

Which brings me to what I’m sharing this week

 

 New Podcast Episode: 9 Things Every New Entrepreneur Should Know Before Building a Website

 

If the word website makes your palms sweat; this episode is for you.

 

In this week’s episode of Analog Girls, Digital World, I’m breaking down the exact things I wish every entrepreneur knew before they touch Wix, Shopify, Showit, or start Googling “build website easy” at 11pm.

 

We talk about:

  • Why your website is not a digital business card

  • What website costs actually look like

  • Which platform might make sense for you

  • Why design fundamentals matter more than aesthetics

  • Why your homepage is not your sales page

  • Why blogging still matters

  • Why mobile matters more than you think

  • How to actually build a website from scratch without losing your mind

 

This episode is equal parts strategy, reality check, and permission to stop overcomplicating things.

 

 You can listen to the episode here.

It's also available in blog form for all you reader-rather-than-listen types.

 

And if you want support beyond the episode, you’ll find links in the show notes for:

 

I’m really pumped you’re here.

 

Hit reply and tell me what you’re working on right now. I’m reading every message.

 

With love and strategy,


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